What's inside the playbook
We mystery shopped 1,000+ clinic inquiries across the US. 3 in 4 that replied still lost the booking — after they'd already replied. This playbook names exactly why, and what to fix first.
What you'll learn
Leak #1 — Silence
Why no response is the most expensive thing a clinic does — and how to make silence structurally impossible.
Leak #2 — Homework
How a perfectly good reply can hand the booking back to the patient — and the exact pattern that keeps ownership on your side.
Leak #3 — Drift
The "we're doing pretty well" leak. Why threads that start well still fade — and how to carry them to a clean outcome.
The 2-minute leak check
Pull your last 10 inquiries and answer three questions. You'll know exactly which leak you have before you finish the first section.
The weekly scoreboard
Six numbers that tell the truth about your follow-up in under 10 minutes — without guesswork.
40%
of clinics we tested never replied at all
3 in 4
that replied still lost the booking
5%
reached a confirmed booking without the patient driving it